De Gruyter is an independent academic publisher that has been publishing excellent research since 1749. It publishes about 1,600 new titles annually in 29 subject areas across the humanities, social sciences, STM, and law, as well as more than 800 subscription and open-access journals and a variety of digital products. It is one of the largest independent open-access book publishers.
Headquartered in Berlin and with locations worldwide, the group includes the eight imprints De Gruyter Akademie Forschung, Birkhäuser, De Gruyter Mouton, De Gruyter Oldenbourg, De Gruyter Saur, Düsseldorf University Press, Deutscher Kunstverlag and Jovis Verlag.
De Gruyter is an independent academic publisher that has been publishing excellent research since 1749. It publishes about 1,600 new titles annually in 29 subject areas across the humanities, social sciences, STM, and law, as well as more than 800 subscription and open-access journals and a variety of digital products. It is one of the largest independent open-access book publishers.
Headquartered in Berlin and with locations worldwide, the group includes the eight imprints De Gruyter Akademie Forschung, Birkhäuser, De Gruyter Mouton, De Gruyter Oldenbourg, De Gruyter Saur, Düsseldorf University Press, Deutscher Kunstverlag and Jovis Verlag.
YOUR TASKS
- Aligns priorities with the Americas Book Sales Manager and the Global Senior Marketing Manager to deliver joined-up customer-focused campaigns
- Work with the communication team and content strategist to develop and deliver value-driven author content, including blogs, webinars, social content, conferences, and events
- Improve title-level book workflow in the Americas alongside editorial, production, marketing/PR, and sales operations
- Support Senior Marketing Manager to improve the author journey and integrate author marketing and service offerings to aid author acquisitions
- Create marketing plans, set spending budget, and report on KPIs
- Enhance direct sales activity via campus and other bookstores incl. Amazon for key titles to ensure sales targets are met
In this role, you will be responsible for general marketing strategies to track, measure, and increase the revenue through multi-channel marketing campaigns, sales enablement programs, market and discipline analysis, and close collaboration with other functions to achieve sales goals.
YOUR PROFILE
- Bachelor’s degree in marketing or communications or related disciplines.
- Minimum of 3 years of related experience in marketing.
- Experience working in professional, educational, or subscription service publishing or marketing.
- Strong communication skills - happy to undertake presentations and sales pitches and strong copywriting skills
- Good knowledge of book retailers (amazon), trade book sales experience, and awareness of trends
- The ability to build and manage relationships and opportunities
- Coordinating and liaising across multiple departments, including editorial, communications, and sales
- Work with minimum supervision, remain adaptable and flexible within a busy and fast-paced environment
- Ability to develop, plan, and implement short- and long-range goals. Comprehensive knowledge of marketing principles, concepts, and the use of the latest digital tools
WE OFFER YOU
- An exciting professional challenge for one of the innovation drivers of the publishing industry
- Family-friendly working time models, flexitime and a flexible home office arrangement for a good work-life balance
- A generous vacation entitlement and special leave days
- Extensive benefits and allowances for a healthy, balanced life
- Development budget and opportunities for training and personal development
- Passionate colleagues in diverse, international teams; joint team events and company parties
Vontavia Smith | Human Resources
Phone: 857-303-0165
